Bomb ass dye

Put this color on the bottom ends of my blonde hair let sit for 10 minutes while in the shower, on wet hair, turned a beautiful light burgundy! I'm going to put the rose above it with dark roots for a ombre look! Love these colors!

I have never used semi-permanent color at home, mostly because I have very dark hair that takes forever to lighten. After my last trip to the salon, I was desperate to keep my violet-red. My hair stylist said products like Overtone would be fine, but a friend of mine suggested Arctic Fox. Lo and behold, I tried it for the first time last night after my balayage had faded to a light brown. And I’m OBSESSED. It’s almost the exact color I walked out of the salon with a few months ago. Definitely 10/10 recommend.

I love Ritual, the deep maroon color looks great in my dirty blonde hair, and it is the only dye that I have consistently used for a few years now

it would have stuck to all my hairs love it as always