Ritual
Ritual is a luxurious burgundy hair dye with deep jewel tones for a velvety, red velvet look.
Why You’ll Love It:
• DIY Formula – Simple, mess-free application
• Hydrating & Deep Conditioning – Keeps hair soft and healthy
• Long-Lasting & Fade-Resistant – Stays vibrant for weeks
• Best on Pre-Lightened Hair – Works best on level 7+, but adds depth to darker hair
• No Harsh Chemicals – Free from peroxide, ammonia, and PPD
Best Results:
For the boldest burgundy, apply Ritual on pre-lightened hair. On darker hair, it creates a rich, wine-toned tint.
100% Vegan & Cruelty-Free – Deep color with hair-loving ingredients!

Dye For A Cause
With every purchase you make we donate 15% of our net profits to help prevent animal cruelty and promote animal welfare, and we are (and always will be) 100% vegan and cruelty-free.