Jordan Alexander @jordanstylist, Director of Special Projects for Olaplex, gives us the low down on what he does, what his future holds and how much of a 🤓 he really is. Read on!

What does a typical day look like for you?

As Director of Special Projects for Olaplex, I’m primarily involved in both domestic and international education. These days, I’m on the road a majority of the time.

At home, I handle the business end of Olaplex helping with furthering education, social media and outreach. I still do hair on a regular basis in-between travel as I am extremely passionate about what I do. I prefer to primarily work with direct dyes and pursue clients / models that give me creative freedom.

How did you get into the beauty industry?

My entire family consisted of hairdressers. I was originally political science / pre-law at University of Georgia. I realized I did not want to spend my entire life behind a desk and felt hair was the perfect opportunity to be both creative and set my own schedule. At the end of the day, it’s about making people feel good and bringing a smile to their face.

What do you derive inspiration from?

I draw inspiration from everything around me especially when traveling outside the U.S. Being given the opportunity to experience different cultures from India, Australia, U.K., Sweden and many other places, it changes your perspective. Hairdressing as an art form differs depending on where you are at and it’s nice to bring some of that back to my normal day to day life. My mentor, Tracey Cunningham, is also a huge inspiration. Working with her, I learned that you never give up and never say no. Always give 100% and work hard.

One random fact most people don't know about you:

I was really into Magic: The Gathering and Everquest as a kid. #nerdlife

What could we find you doing when you aren't working?

Hanging out with my girlfriend and cats. We have 4 Sphinx right now. Rick Ross, Mac Dre, Gucci Mane and Biggie Smalls. Beyond that, rock climbing! It’s a great way to relieve stress and it always feels great when you climb a route you couldn’t do the week before.

What's next for you?

Continuing to travel and working with Olaplex. We have some innovations coming out in the next few months including the re-invention of the texture industry. I will continue to work to change our industry and bring happiness to others in all aspects of life!