Blue Jean Baby
Your new favorite denim. Blue Jean Baby is the perfect deep navy blue—just like your favorite pair of jeans!
Why You’ll Love It:
• DIY Formula – Stylish color made simple
• Hydrating & Deep Conditioning – Keeps hair smooth and moisturized
• Best Results With Pre-Lightened Hair – Works best on level 7+ for rich color
• No Harsh Chemicals – Free from peroxide, ammonia, and PPD
Best Results:
For the richest midnight blue, apply Blue Jean Baby on pre-lightened hair. It also works great as a smoky tint for darker shades.
100% Vegan & Cruelty-Free – Bold color, zero compromises!

Dye For A Cause
With every purchase you make we donate 15% of our net profits to help prevent animal cruelty and promote animal welfare, and we are (and always will be) 100% vegan and cruelty-free.