Arctic Fox Foxology
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    Customer Reviews

    Based on 235 reviews
    91%
    (214)
    4%
    (10)
    1%
    (3)
    2%
    (4)
    2%
    (4)
    A
    Ashley McDowall
    Amazing colour!

    I’ve been using different brands of purple for years and was really sick of the pink tones. I always wanted a true Cadbury’s purple and Purple AF sure is it. It is stunning and will be the brand I stick with now. I’m so in love with it!

    D
    Destiny
    Loved it

    I loved this color when I had it. Didn't have to bleach first, just put it on my light brown hair and it was very pigmented and lasted months before needing redone.

    K
    Kimberly Clark
    Beautiful Purple

    Love, love, LOVE this color! I have been wanting to color my hair for so long and I remembered seeing this brand. Best
    hair coloring brand in my opinion. Also the color takes so well. I will definitely be purchasing again!

    GORGEOUS color on you!!

    A
    Amy Lyon
    Awesome product

    Loved the color great product

    J
    J.E.
    Purple AF - My First Foray Into Untraditional Color

    So for various reasons I needed a big change, so I cut off my hair to shorter than the last 40 years, then went to purple. WOW. The next month I changed it to a bluer purple. I'm nearly 60.

    Love, love, love

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