Arctic Fox Foxology
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    Customer Reviews

    Based on 1169 reviews
    Danielle Tatro
    Makes the Best Rose Gold!

    My natural hair color is a medium ash blonde to light brown so I lightened it up to a brassy light golden blonde using a lightening creme. Then I diluted Virgin Pink with conditioner until it looked like a bubblegum rose color. I used a shower cap and slept with it on, and then I rinsed it in the morning. It's the rose gold of my dreams. I like to mix a little with my conditioner to refresh it a bit when I wash my hair. It lasts so much longer than anything else I've tried.


    Loved the color!

    Pink purple

    The first time I used this was pretty pink then I redid my hair a different way to do something and I washed out my hair it was a really pretty purple idk how it happen but it was so pretty

    in love!

    so i have very dye resistant hair. all the drugstore brands just do not work, despite the fact that my hair is light-medium blonde. i bought from a arctic fox on a whim, and i could not be happier. the color is so vibrant! i’ve used the virgin pink twice (one 4oz bottle goes a long way if you’re doing streaks or tips), and i am so excited to try different colors next. i have AF brand loyalty now.

    So happy you tried AF!


    i haven’t done my hair at home in over 10 years. i have friends that love AF. i gave it a chance & mixed frosé & virgin pink together. i absolutely love it!

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