Best hair color I’ve ever used!
It’s beautiful, rich, shiny, hydrating, free of harsh chemicals, made in the USA, long lasting and even as it washes out, the color that remains is still so pretty not at all flat or dull. I love that it’s cruelty free vegan and that Arctic Fox donates15% of their profits to prevent animal cruelty and promote animal welfare. Will continue to buy from them!! ☺️❤️🔥