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    AF Blog — Poseidon

    The Biggest Hair Color Trends of 2024

    The Biggest Hair Color Trends of 2024

    @marijantunez in Wrath 

    New year, new me is a cliché that rings true every year. If you found yourself itching for a glow up the second the clock turned midnight, you’re not the only one! Certain hair color trends are still on the rise, while newer hues are catching our eye. Let’s dive into what’s trending in 2024 and how you can make them trendy AF with Arctic Fox hair color and custom hair dye mixes! 

    Hair Color Trends for 2024 

    Trend: Peach Blonde 

    Peach blonde is expected to heat up this year, which is no surprise considering Peach Fuzz was announced by Pantone as 2024’s Color of the Year. Similar to the muted tones of Strawberry Blonde, Peach Blonde mimics that subtlety in a soft pastel peach tone -  like a peach sorbet! It’s close enough to a red-toned blonde, but still has a beautiful orange hue that softens up the shade just slightly. 


    Trendy AF: Peach Sorbet 

    This custom mix is a fun, vivid spin on the peach blonde trend, with a bit more pink! Because of the soft hue, you’ll need a minimum level 10 hair. Start with a base of Arctic Mist Diluter, and add in a few drops of Virgin Pink and Neon Moon. Remember, a base of color (or diluter) depends on the length and thickness of your hair! Your base should be determined by the amount of product you’ll need  to cover your hair and mix in the rest of the hair dye according to the ratios specific in the mix recipe! As you mix your peach blonde hair color together, the portion of Virgin Pink and Neon Moon should be equal drops! Add more Virgin Pink to lean more pink, or Neon Moon to lean more yellow - whatever your heart desires! It’s giving peach sorbet on a summer day. 🤤


    Trendy AF: Orange Creamsicle

    For most of our mixes, you’ll need to start off with a minimum level 10 to achieve the desired swatch, especially this creamy orange! Results may vary depending on hair level and overall hair health. If you’re looking to lean towards a softer orange, diluting Arctic Fox’s Sunset Orange hair dye will get you there. Use our Arctic Mist Diluter and just keep on adding until you reach your desired shade! 


    Trendy AF: Burnt Peach

    @sheaella 

    We are obsessed with this burnt peach perfection. It feels like it falls right in between the pink and orange portion of the peach spectrum and we think you’ll rock it no matter the season. On Level 8 hair or lighter, start out with Cosmic Sunshine hair dye, add a dollop of Frosé hair dye, plus a few drops of Sunset Orange and violá! 


    Trend: Violet Hair

    Purple hair is always in, that’s why Purple AF is at the top of the charts year after year! In 2024, we’re going to be seeing A LOT of purple and violet on darker bases, giving a deep purple or Burgundy tone. Perfect for the Foxes who are looking to give bleach a break, this “trend” is just enough to boast a bold color. Just wait until your locks hit in the sunshine….OMG. 


    Trendy AF: Tinted Purple 

    Purple AF will forever be a Fox Fam fave. Painting it over a medium brown or dark brown base for all our dark-haired Foxes will absolutely do the trick! We’re obsessed with the subtle take on this style, highlighting certain areas instead of all her locks. You see what we mean by the sun, right? 

    @violentinside in Purple AF and Transylvania 


    Trendy AF: Lilac Dreams 

    Now for even more experimenting! Any dreamy hue, you’ll need to start on a Level 10 Platinum base (really anything is possible when that’s your starting point!) This cool violet hue came from our very own dreamland and is made up of a bowl of Neverland mixed with 2-3 drops of Violet Dream. This mix stays on the cooler side, but it’s making us want to open our favorite book underneath a lilac tree.  


    Trendy AF: Violet Magic 

    For a smokier take on the violet hair color trend, mix up ⅔ Sterling hair dye with ⅓ Violet Dream hair dye. We can almost hear that witch cauldron bubbling up with this shade. Work your ✨magic✨ fox! 


    Trendy AF: Vivid Violet

    Now for the brightest violet of them all, on Level 10 hair, start with a base of Girls Night hair dye, and add a drop or two of Purple AF depending on how deep you want to take it. This is a HOT take on vivids, but it gives an undeniable twist to the violet hair trend that will stop anyone in their tracks. 🤩


    Trend: Pop Star Red

    If you’ve spent any time scrolling on TikTok (or know someone who has), you’ll know that red was the RAGE all of 2023. We saw celebs like Dua Lipa and Megan Fox take red hair color up a level and it definitely made us stock up on enough bottles to last all of 2024. Lucky for us and all the red dyes we’re staring at, not only is red hot, hot, hot for 2024, but it’s getting even bolder. We’ll be seeing bolder, brighter reds with blue undertones that may just take the center stage over the copper trend we saw everywhere in 2023. 


    Trendy AF: Red Hot Fox 

    We know you love a custom mix, and there’s nothing like combining two of our most popular red hair dyes to really turn up the heat! Mix up equal parts Wrath hair color and Ritual hair color for this take on red hot hair. 

    @cygoesmeow in Wrath and RItual 


    Trendy AF: Revenge Red

    Say what you want about babes with red hair, all we know is they ooze confidence whether it’s their signature shade or their latest look on their revenge tour. A standout stunner will forever be Wrath hair dye solo.🤌 Wrath looks the brightest on Level 7 hair and above, but will add a dark red dimension to hair Levels 6 and lower. She’s one of our most popular shades for first-time dyers and is an excellent choice for those who want to switch it up without taking the plunge into bleach! 

    @marijantunez in Wrath 


    Trend: Cherry Coke Anyone? 

    Rich, red based browns were on the up towards the end of 2023 but they’re continuing to take over in 2024! The Cherry Coke hair color trend is one that undoubtedly turns heads and we’ve got some secret recipes we’re ready to share with you. 


    Trendy AF: More Cherry Than Coke

    Ritual is the secret sauce when it comes to nailing this shade. On Level 7 hair and above, she runs a rich, jewel-toned burgundy, and leaves a vibey velvet tint on hair levels 6 and below.

    For a rich, red spin on that Cherry Coke vibe, mix up equal parts Ritual hair dye and Wrath hair dye and pour it all over a brown base. This hair is sweeter than fine wine, baby! 🍷

    @laurellevictoria in Ritual and Wrath 


    Trendy AF: Berry Babe

    Leaning into a dreamy berry vibe, this 50/50 mix of Violet Dream hair dye and Purple AF hair dye over a faded red base is definitely a winner.  The key here is the base! Starting out with a faded red already brings out the reddish tones from the purple hair dye being used. 

    @atouchofmurphy in Violet Dream and Purple AF over faded red


    Trend: Aquamarine

    Aquamarine is a color that’s predicted to make a MAJOR comeback in 2024 - and luckily we have that exact color in our AF hair dye rainbow! With teal hair on the rise, you’ll want to stock up soon because we know this will be something you’re dyeing for on a whim! Aquamarine shines the brightest on level 10 hair, but our dark-haired foxes can still expect to see a deep teal tint. 

    @adriassight in Aquamarine

       

    @hadar_kawaii_hair in Aquamarine, Iris Green, and Phantom Green 

    @cozywithsam in Aquamarine 


    I mean…you really can’t go wrong. Our Aquamarine hair dye is all you need to NAIL this trend. 😮‍💨


    Trend: Blue Jean Baby

    It’s no surprise that retro vibes are trending. Nostalgic fashion and beauty trends from the 90s and 2000s have made their way back around and this denim hair color trend is the perfect way to pay tribute. While it may be within the realm of blue hair trends, this one differs from Aquamarine as it skews a bit darker. 


    Blue Jean Baby hair dye is the go-to color to achieve this denim look - the proof is in the name itself! For hair that goes with everything, pour Blue Jean Baby over Level 7 hair or lighter. Even when she fades, she’ll give a smoky hue that feels just as good as those worn in jeans you never want to get rid of. 

     

    @ariannakenyon in Blue Jean Baby and Aquamarine 

    @x__marylune___x in Blue Jean Baby

    @jeks951_ in Poseidon and Blue Jean Baby 


    Any of these looks calling your name? We can’t wait to see if you try one or all of them this year. And remember, most of our custom mixes start on level 10 hair, so if you’re looking to get to that starting point, we recommend kicking your year off with a little bit of Bleach, Please

    Be sure to tag us on Instagram or Tik Tok @arcticfoxhaircolor so we can see how you take these shades into the New Year and show off! Cheers to a bolder and more colorful 2024. 

    Holiday Hair: Mixes, Colors, and Color Placements for a Stunning Seasonal Look

    Holiday Hair: Mixes, Colors, and Color Placements for a Stunning Seasonal Look

    @Hairwaytoheavennn in Poison and Phantom Green

    1. Winter Wonderland Blues ❄️☃️ and Holiday Greens 🎄 for Your Hair

    Embrace the winter wonderland with our rich blues like Poseidon and jewel-toned greens like Phantom Green. Create a mesmerizing teal by mixing Poseidon and Aquamarine, perfect for capturing the essence of the season. Consider balayage or ombre techniques using different shades of blues turning your locks into a captivating icy landscape, or create dimension with a green color melt, Iris Green melted into Phantom Green with some red hair accessories!? It’s giving Christmas tree🎄. If you want to really make a statement, try mixing some Space Cowgirl with a little Ginger Flare to get the perfect ‘Grinch’ Green. If you want to keep your signature blue but make it more festive, try styling your hair with holiday accessories, like @xomerlissa does here:

    @xomerlissa’s styles are always a sleigh! 🛷

    @Sighmmaya used Periwinkle and Poseidon for this wintery balayage

    2. Ice Queen Blonde Mix: Achieve Frosty Royalty  👑

    Channel your inner ice queen ❄️👸 with a frosty blonde mix. Lighten your hair with Bleach, Please - which is perfect for a wintery blonde on its own - or add a dab of Periwinkle after you’ve rinsed your bleach to tone it to be the perfect icy-toned blonde. This ethereal shade is perfect for those who want to stand out while embracing the winter chill 🥶.

    3. Radiant Reds: Ignite the Night with Fire Hair 🔥 

    Make a bold statement with radiant reds, capturing the warmth of the holiday season. Our Poison and Wrath shades are ideal for a fiery, festive look, no custom mixing required. Experiment with placement techniques like highlights or peekaboos, adding a touch of drama to your holiday hairstyle. I love a Ginger Flare and Violet Dream blend for the perfect cranberry hair color that looks great on multiple hair levels. It's the perfect way to have festive hair without needing to bleach.

     

    If you want to take it one step further, a spicy split dye with a custom ginger mix with Ginger Flare and a drop of Purple AF on one side, and the other side dyed with Phantom Green. The ultimate holiday mix! Two-toned hair is one of my favorite ways to stand out, especially something as bold as a green and red hair combo.

    @Hairwaytoheavennn used Poison and Phantom Green for this two-toned Christmas look.

    4. Sterling Winter Magic: A Metallic Touch for Winter Hair ❄️☃️

    Sterling silver isn't just for jewelry; it's also a stunning hair color choice for winter. Showcase the versatility of Sterling with different color placements. Whether it's an all-over silver hue, strategically placed highlights, or a custom silver mix, Sterling adds a touch of elegance to almost any winter look. Mix 50/50 Sterling and Periwinkle for a stormy winter’s night vibe 🌨️. 

    Equal parts Sterling and Periwinkle

    Or if you think you might be on the naughty list, Blue Jean Baby and Sterling creates a smokey-toned dark blue, making your hair resemble the coal you’ll be getting in your stocking this year.

    Base of Sterling with Blue Jean Baby

    5. Foxology Finishes: Polishing Your Festive Look 💅🎅🎁🕎

    Let's talk about the finishing touches that can take your holiday look from ‘deck the halls’ to completely decked out! Our Foxology line offers a range of polishes that add the perfect finishing touch. Highlight your icy blonde with Snowflake it til you Make It or add a pop of color to your red locks with Crimson Claus. Or, be especially bold and do a holiday nail design like Sigourney Nuñez did with this adorable holiday wrapping-paper inspired look:

     

    Sigourney used: 

    Goldie Fox

    ☃️Foxy the Snowman

    🎄Perfectly Pine

    🎅🏽Crimson Claus 

    💚Phantom Green

    To create these holiday plaid nails!

    Foxology’s Polish line is honestly the best nail polish I have ever used. When I am feeling fancy and want a more elegant design, I will take it with me when I get my nails professionally done - because it lasts SO much longer than most nail polish AND truly doesn’t chip (plus it’s free of 15 common harsh chemicals and vegan, which most professional polish is not!). It’s also a quick-drying polish, unlike other traditional nail polish. If you are anything like me, I always ruin at least one nail every time I am waiting for my nails to fully dry (why does it take forever!?!), but never with Foxology! The brushes are also designed in a way that I can actually paint my nails at home and not get polish on my fingers. I was so excited for this collection to launch and it did not disappoint. I dare you to really stand out this season with a holiday-look, head to toe!

    This holiday season, let your hair steal the spotlight. With Arctic Fox Hair Color's bold and vibrant shades, you can start your own holiday hair trends, and with our Foxology Holiday Collection, you can complete your look to really embrace the season. Spread holiday cheer and stand out with Arctic Fox! 🦊

    Winter Hair Care: Maintaining Hair Health and Hydration During the Cold Months

    Winter Hair Care: Maintaining Hair Health and Hydration During the Cold Months

    @pasteljacqueline in Poseidon 

    We’ve been in denial but summer is long gone, and the fall vibes are quickly fading into winter. As the cold months settle in, your tanning routine, skincare routine, and hair care routine are probably all undergoing a major change. So that calls for a whole new routine! AKA an excuse to indulge in some new self care, but hey, who are we to judge!?


    The same hair advice we preach year ‘round for both lasting color AND ultimate hair health is don’t 👏🏻 wash 👏🏻 your 👏🏻hair 👏🏻 every 👏🏻 day. And guess what, that advice still applies during the colder months even though you might be sweating less, staying in more, and opting for a movie night instead of a night out with the girls. In any case, having designated wash days once or twice a week is a great way to keep that moisture locked into your strands for as long as possible. 


    When it is wash day, make sure you’re using a color safe and sulfate free shampoo and conditioner! This step makes the biggest difference, and shampoo and conditioner is not the place to skimp out when it comes to your hair care routine! Our Resurrected Duo is vegan, color-safe, and sulfate-free, and it’s also PACKED with amino acids and antioxidants that contribute to hair strength and hydration. Resurrected shampoo is formulated with argan and macadamia nut oil to hydrate and soften while adding shine and reducing frizz. PERFECT for those winter months when hair static is an absolute pain in the a🫢. Shea butter, castor oil, and sunflower seed oil (just to name a few!) are the allstar ingredients in Resurrected conditioner - all of the above boost hydration, strengthen each strand, and leave you with soft, nourished strands. Ugh, can it be wash day already!? 


    Even though winter seems to be the time to turn that shower knob as hot as it can go, remember your hair needs extra moisture during these months and a lower water temperature is your best friend! Try a lukewarm lather and rinse finished off with some cold water - this will help prevent brittle and breakage on those lovely strands. 


    Whenever you do venture out into the cold, try a protective style like braids, a low bun, or tuck it into your favorite beanie! Depending on where you live, cold air or harsh elements actually dry out your hair and can contribute to breakage, so protecting your strands is a MUST. Silk or satin headwraps or pillowcases will be an absolute lifesaver during the dryer months - your hair will thank you. 🤝


    Our favorite ✨Pro Tip✨ when it comes to keeping your hair ULTRA healthy and moisturized is adding in a pre shower hair mask to your routine. If you’ve been looking for a hair mask bestie to really take your haircare routine to the next level, Pool Party might just blow you out of the water! She’s packed with top tier vegan ingredients - castor, argan, sunflower seed oil, and apple fruit extract - a power team that accelerates hair growth, strengthens strands, fights frizz, and boosts hair hydration. Wow, that was a mouthful. 


    There’s more than one way to party it up with Pool Party if you forget to marinate your locks before a shower! You can apply it any time to dry ends for a quick hydration boost, use it instead of conditioner during a shower, OR mix it up and use it as a wet styling cream (but maybe save that one for summer). 


    Sometimes a pre shower mask and the perfect wash day routine still calls for some back up. Money Hunny Repair Serum is the IT girl of our haircare line. Her formula is silky, lightweight, and actually repairs split ends. With a blend of argan, babussa, arginine, avocado, macadamia nut, and jojoba seed oil, Money Hunny is the sweet remedy to dry, brittle, and breaking hair. You can use her on dry or damp hair for whenever you need that extra boost of TLC. 


    Now that you’ve got that hair care routine on lock 🫡 you may be wondering if the dead of winter is still a good time to try on a new color. When you’re using AF hair dye, it’s always a good time to switch up your color!  Every color is formulated the same way - FULL of deep conditioning properties so it’s basically a color conditioner! ✨Girl Math✨So you know what that means! You can change your hair literally as many times as you want, all. year. long. Of course it depends on where you’re at now, but if you’re starting out fresh, use Bleach, Please to get to that platinum blonde, throw on Sterling for a totally icy look, and play around with the blues of the AF rainbow to find that wintery wonderland ‘do. Not sure what your starting point is? Check out our breakdown on the Color Wheel! 


    And of course, we wouldn’t be your hair bestie without dishing our top inspo that’s making us reach for a new bottle of dye because OMG. 

    @tejamaechele in Electric Paradise over Periwinkle

    @lizzvargashair in Purple AF and Girls Night 

    @faithlrobertson in Sterling

    @pasteljacqueline in Poseidon   

    @shealla in Arctic Mist Diluter, Bleach, Please, and Sterling  

    @shemmysux in Periwinkle  

    @kirathesith in Phantom Green and Transylvania

    @_.lilalou._ in Poseidon 

     

    Feeling inspired yet? Create your next look and tag us @arcticfoxhaircolor so we can repost, cheer you on, and even get some creative inspiration when we’re itching to switch it up. 

     

    Best Shades for First-Time Hair Dyers

    Best Shades for First-Time Hair Dyers

    @violentinside in Purple AF and Transylvania

    Taking that first dip into vivids might sound a bit scary…but it definitely doesn’t have to be! AF dyes are totally safe for your hair (vegan, cruelty-free, and they deep condition!) so you never have to think twice before you take the plunge. Whether you’re going for the coveted purple hair with Purple AF, a deeper red with Wrath, or a classic ginger with Ginger Flare, we have ALL the tips to make your first time experimenting with hair dye well worth the wait. So let’s get started with those first timer tips, shall we? 


    Before you get started with hair dye, you’ll need to know the color of your current hair and what shades are going to work for you - aka your hair level! If you’re thinking, WTF is a hair level anyway? Don’t worry! We’ll break it all down for you. Simply put, it’s the current color of your hair, and it fully impacts how the color will take to your strands. Hair level ranges from a deep black at level 1 all the way up to a white platinum shade at 10+. Your own natural hair color will fall somewhere along this gamut of options, and if you need some help finding it, this blog has it fully covered for you! 

    Hair Dyes that Work for Your Hair Level

    Your best strategy for a first time dye is sticking to the most pigmented and deeper shades, and not pastels or lighter colors. We know that pretty pastel is everyone’s envy, but they shine best on pre-lightened hair, so if you’ve never had your fun with bleach, you'll want to choose the semi-permanent colors that don’t require this step.  

    The best part of using strong, pigmented shades is that they take easily to almost any hair base - giving you the best chance of an amazing result on your first attempt with color.  

    The next part of your hair color master plan is to choose the right pigmented shade for you. We’re about to dive in with color inspo, and spill all the deets on which AF shades will work for our brunette, blonde, or red haired Foxes! 

    Best Hair Color Shades for Brunettes 

    Brunettes usually line up on the hair level range between 4-6, so the best colors to dress those tresses would be the deeper, warmer shades of the AF rainbow. You’ll rock a gorgeous tint of your chosen color on level 4 hair, without having to use any bleach! And when the sun hits…O.M.G. 😍

    ✨AF Pro Tip✨: The deeper the brown the more likely the color will show up subtly. A strand test is your best bet to see exactly how the colors will translate to those locks!

    Ritual offers a deliciously dark purple that will look beautiful over a brown hair base. This shade is daring enough for brunette’s taking the first step into hair coloring, but it’s also classy enough to graciously take center stage at any and all events. 

    If you’re a brunette and like the idea of going red, try stepping into the warm glow of Wrath. She’s a red cherry shade that offers brown-haired Foxes a risk free route to switch up their style. Thanks to her warming tones, Wrath compliments your brown hair level perfectly.  

     

     

    Another stop off on the purple section of the color spectrum and we find a bold, true purple. Purple AF is an intense all-out look but one that definitely works on a brunette base. If you’re interested in greens and blues the good news is your brown shade can take these cold colors too. Check out Poseidon, Aquamarine, and Phantom Green. Ready to pull off the look of your dreams? 

     

    Best Hair Color Shades for Redheads 

    If you’re a Fox with natural red hair, well we’re in AWE! Red is one of our fave hair colors, but if you’re looking to switch it up, you can experiment with a whole range of new colors too. 

    But, there is a small catch. Redheads often find that their hair holds its natural pigment more firmly than other hair colors. (Hair can be stubborn like that). The hair color might not take in the same way as with blonde or brunette bases, but do a strand test first and you’ll get your answers. If the strand test works as intended, you’re all set to give your new shade the go ahead.  

    Of course, there is also the option to lighten your hair first using Bleach, Please, our hair lightening kit! We get that bleaching might feel scary given it’s your first time dyeing your hair - but Bleach, Please is an easy DIY method to ease yourself into it. Just make sure you use gloves and follow all our instructions (like avoiding your roots!) for a smooth transition into lighter locks. If you’re not down to go that route, we still have some shades that we think would look ah-mazing on you!  

    Purple AF is a shade that will definitely work over your natural red hair and give your tresses a whole new dimension. If you want to go a little darker on the spectrum, Poseidon offers a blue hue, which when poured over natural red hair can appear a little purplish in color. It’s a shade that will totally WORK IT on our red-heads. 

    If you want to enhance those fiery locks, try on Poison, Ginger Flare, or Sunset Orange! Because of their orange and auburn tones, they absolutely STUN on a red hair base. Virgin Pink poured over red hair can give a light, natural ginger, too! Who knew!? 

    Best Hair Color Shades for Natural Blondes

    Natural blonde hair is at the lighter end of the hair level range, falling between 7 and 10+ on the spectrum. To break that down just a bit more, 7 is a dark blonde, 8 is blonde, 9 light blond, and 10+ platinum!

    Sunset Orange will come through slightly differently depending on how light your blonde hair is. For Foxes with medium blonde hair, you can expect a deep-red orange. For lighter blonde hair expect a stronger hue, delivering more of the red undertones of this stunner.

    Phantom Green shows up wonderfully on lightened hair, however if you have medium to darker blonde hair, this shade will still look unreal and deliver a more subtle emerald nuance to your strands. 

    Aquamarine is a delightfully intense blue shade that will have you dreaming of mermaid hair and crashing ocean waves. The good thing about using a blue shade like this on blonde hair is that it will hold the color for a while, so you can take time to enjoy that new shade to its full potential. 

    Once you're ready to move to a new hair color, the blue can be gradually faded out with sulfate-free shampoos. Once it’s faded you can transition to a new hue, you can find complementary colors on the color wheel and cocktail up some stunning hair color combos! 

    Because purple is a complimentary shade on the color wheel it works wonderfully well over blue. Purple AF, Periwinkle, and Girls Night are some of our fave purple shades to work over the top of faded out Aquamarine

    Certain shades of green including turquoise or teal, can create a vibrant and mermaid-like appearance when combined with blue hair. Phantom Green and Neverland can deliver a rich green hue over a faded blue shade amplifying that sea-maiden siren vibe. A final tantalizing option for covering faded blue hair is to go pink! Try Virgin Pink over blue if you want something that really pops with a bubblegum pink shade. 

    Whether it’s your first time dyeing, or your one thousandth, keep those looks comin’ and tag us at @arcticfoxhaircolor. We LOVE to see it! 

    @bluepixiie in Aquamarine

     

    @emma.cairo in Virgin Pink 

    @honeybeecolorcollective in Wrath, Ritual, Poison

    @yadeemua in Purple AF and Sunset Orange

     

    Darkening Your Hair Color for Fall 2023

    Darkening Your Hair Color for Fall 2023

    @iamzoeyluna in Transylvania 

    Keep your look top-class this fall

    You can embrace the change, or you can dread it. But you can’t deny it: summer is over, baby. We’re working on ditching our late sleep-ins (dry shampoo for the win!), have restocked our coffee supplies, bought the organizers, and are getting used to the sound of the alarm. But how has our Fox Fam been falling back into a routine? Let’s just say that leaves aren’t the only things that are changing color!

    Lustrous, rich hair tones can make even the most boring schedules feel brighter, and with the onset of busy days, we’re seeing a rise in the deep, dark tones. They can be low-maintenance while still being high-impact, and they give the rich feeling of thicker hair that autumn styles show off the best. On top of that, blends and color combinations keep the looks as interesting as you are.

    Whatever your day-to-day looks like this fall, we’re excited to see everyone in dark mode.

    New you, new hue

    Good news, stargazers: Venus is out of retrograde💫! As (we’re sure) you already know, this means it’s a great time to start fresh with whatever’s been blocked for you lately. Romance can get kicked into high gear, work and creativity will start flowing, and we can’t think of a better sign that it’s time for a brand-new look.

    Part of your 2023 back-to-real-life glow-up should be a hair color that you’re stoked to show off — not to mention the noticeably hydrated and healthy hair that comes with using our AF deep-conditioning hair dyes. We’ve mentioned a few times lately that we are really digging the transition from summer cools to autumn warms, and that means going for a darker tone than what you rocked during the sunny season. Plus your hair will be totally in step with Fall 2023’s palette, making your hair the perfect accessory and always on-point.

    There’s something else that a darker tone gives to your updated ‘do—aside from all that lovely confidence that comes with a makeover, that is. Going to the dark side of the color wheel gives the gift of a low-maintenance mane. 

    In our previous blog on warm hair colors, we explained how a simple warm color can add depth to your hair that will give you a thicker, fuller-looking style without needing extra time with your diffuser. When you combine your warm-color lowlights with a time-saving volumizing shampoo you’re going to have a full look all day.

    ✨Remember that changing your look doesn’t have to mean changing your beliefs, and that’s why as much as we love watching your evolution, we’ll never be anything other than vegan and cruelty-free. Dye away, and with AF dark hair dyes, you’re dyeing for a cause.

    To Bleach or Not to Bleach?

    Real talk: Summer puts your hair through the wringer with chlorine, salt water, and sun damage. Keep in mind that even though we pack our potions to the brim with hair-helping ingredients, you can choose to skip the bleaching step now and again. You can also be creative and use it only in sections. Our influencers have found some truly jaw-dropping ways to only color parts of their hair—and still stun. Money pieces are a great example of a simple switch-up that can change your whole look, without changing your entire head.

    @_negatronn in Iris Green and Neon Moon

    @tavujesus in Frosé

    @lazybonesbeauty in Cosmic Sunshine

    @atouchofmurphy in Violet Dream and Purple AF 

     

    AF’s Bleach, Please is as gentle as a lightener can get, and even has added goodness to keep your hair healthy while it works. And yes, AF’s range of hair color dyes produces a truer color match when they are used on lighter hair. But if you’re looking for a tint without putting your hair through the bleaching process, you can opt for a beautiful color undertone that will come through even on darker or already dyed hair. 

    For an idea on how your color will turn out with your natural or current base color, have a look at our guide to using AF hair dyes on unbleached hair. If you like how these look, we’ve grouped all the colors here for easy shopping! 

    Pro-tip: Knowing your hair’s color level will be key to planning your look, and we can help you with that, too! Just cruise by this gem of an explainer which breaks it down for you.

    Of course, the only way to get the strong, intense pop of color you see on some of our most colorful influencers is to lighten your hair first.

     

    @christystarmua in Aquamarine and Periwinkle

    @hairwaytoheavennn in Wrath and Poison

    @violentinside in Purple AF and Transylvania 

    Stir it up for some killer color

    Remember: going dark doesn’t mean melting into the surroundings, and it certainly shouldn’t mean you’re stuck with one color! Blend your pastes for a unique shade, or combine multiple colors into your locks for a truly standout fall look. In our last blog, we talked about this fall’s trending hairstyles, and there was a lot of mention of color accents and how to use them. 

     In particular, the money pieces and the peekaboo styles work best when the color is applied precisely (and only!) where you want it. Because we want our Fox Fam’s hair dreams to come true and your looks exactly as you envisioned them, we recommend that you use our gentle-on-hair alligator clips to keep your sections secured and under control while you work.

    Here are the results of perfectly applied color.

    @yadeemua in Ginger Flare

    @wonderingminds_420 in Ritual and Electric Paradise

    @sighmmaya in Periwinkle and Poseidon

    @onedreamparis in Virgin Pink

    How to Darken Your Current Shade

    Looking for a darker shade that isn’t a total change of color? Easy peasy! 

    There are two ways you can do this:

    1. The first method will neutralize the color you have and deepen it slightly. Take a quick look at our color wheel blog (honestly, just bookmark it already) to find out what the opposite color is to the one you already have! Once you’ve got that, simply mix in a drop or two to your current color, and voila.
    2. Method number two is using a darker shade of the same color to help deepen the tone. Let’s say you have Aquamarine, you can add a bit of Blue Jean Baby to darken it. Again, the color wheel blog has a wheel that shows where all the AF colors fall on the wheel so it’s a snap to find out which one you need.

     To keep the blending simple and the colors separate while you apply, our tint bowls are going to be some of your besties.

    Peep these dark hues on our Fox Fam!

    As always, we look to you, our boldest and bravest Foxy trailblazers for our inspiration. After all, we can talk about change, but you are the gorgeous bunch that does it, flaunts it, and shares it with the world! Here are some superb examples of falling into the dark for autumn.

    @mylifeas_mel in Transylvania

    @makeupbytiffanybanks in Poseidon covered in Ritual

    @lil.mishroom in Cosmic Sunshine, Sunset Orange, and Purple AF 

    If you’re thinking of going green, stay tuned! Next week we’ll give some precise mixing tips for gorgeous green hues that need a little bit of alchemy to get just right.

    So lovelies, as you traipse into autumn vibes this year, remember that you can go dark and shine! Treat your hair right by using AF conditioning hair dyes, and for the love of gosh, share your hair journey with your Fax Fam by tagging @arcticfoxusa on your socials!

    *Greece has a three-item limit due to customs restrictions* close