AF Blog — Color Spotlight

@gontscharowaa in Ginger Flare

Thinking about taking the big leap this summer and dyeing your hair red? Red is a very symbolic color in many cultures representing life, health, war, danger, and even love. It is considered to be a statement hair color choice. So what exactly does dyeing your hair red entail? Let’s chat on a need to know basis!

Red Hair Maintenance 

The common problem that seems to come up with red hair is that it takes a lot of time, money, and effort to maintain. It’s not as tricky as it seems. A good hair trick is to add some of your hair dye, (Arctic Fox Hair Color Wrath is always a good choice) into your conditioner to give your hair a quick pick me up every time you wash your hair. You also will want to reduce how often you wash your hair every week. Keep water at a warm temperature, not too hot or cold, to prevent hair damage. Add these small changes to your wash routine to maintain the vibrancy of that fiery head of red hair!

@bhaddmakeuphabityt in Poison

Get Bright Red Hair 

So what steps can you take to achieve that vivacious bold red hair? You’re in luck if you’ve never dyed your hair before. Going bright red is very possible without bleaching your hair when you are dyeing virgin hair. If your natural virgin hair is extremely dark just opt for a higher developer! Now, color won’t lift color! So if you’ve recently dyed your hair any pastels or purples prepare to have to go through a process. You will most likely have to use a color remover to help get some of that pastel color off. You might be able to achieve a more bronzy color on your first go. If you’re looking for a super bright look you will need to bleach your hair to lighten it up to create a blank canvas for that hair dye. Opt for Arctic Fox Hair Color in Poison for that ultimate Rihanna red look!

@faux_face_maker in Poison

Tips and Tricks for Redheads

If you’re a newly red hair goddess and just looking for some advice on being a redhead we’ve definitely got your back! First, use sulfate free shampoo! Sulfate shampoos tend to do more stripping of color than anything else, so steer clear. Harsh UV rays are notorious for fading almost anything, so opt for thoroughly spritzing your hair with UV protectant before basking in the sun! Keep yourself on a retouch schedule. Sometimes we can forget and suddenly our red hair is truly on its last leg. Keeping yourself accountable to retouching will help keep your locks looking fresh.

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 @dos_of_jos refreshing her red hair with Wrath and Ritual

Make a statement this summer with that fiery red hair! Now that you’ve got some tips and tricks to long lasting red tresses you’re ready to take on this new persona.  Shop all Arctic Fox Hair Red Semi Permanent hair dyes here!

Guess what Fox Fam? 👀 It’s our birthday and we’re celebrating ALL 👏 YEAR 👏 LONG 👏 🥳 We’re celebrating by continuing our mission and partnering with a brand new, very special rescue. For the next ten days, we’re increasing our donation amount by 10% (that means 25% of our net profits) to Pup Culture - a non-profit animal rescue dedicated to saving dogs and educating the community about the importance of adoption.

And of course, none of this would be possible without our incredible Fox Fam. We’re shining the spotlight on the iconic colors that started it all and celebrating YOU for being a part of our mission all these years. Support the cause while we take it back to the OG iconic colors that made us who we are 🌈 🦊

Purple AF: Purple AF is one of our FAVES! Formally known as Purple Rain, this deep, true purple is a versatile color that works well on a variety of base colors from platinum to light brown, giving deep tints of color to darker hair and showing vibrantly on pre-lightened hair. It even works well to cover up other faded colors effectively!  

Image Credit: chris0712

#AFProTip: Purple AF pairs well with tons of other AF shades; try mixing it with some Wrath for a burgundy, or Poseidon for a deep indigo. (glitter)

Poison: This fiery shade should honestly come with a fire extinguisher! This is our most vibrant and truest red and it does not disappoint. Because Poison has a slight orange undertone, it will not fade to pink, it will fade into a lighter version of itself. Poison will give a dark, subtle tint to darker tones of hair but will turn out most vibrantly on hair that is pre-lightened to around a level 8.

Image Credit: jezzharding

#AFProTip: For a super sweet peach add a few drops of Poison to an Arctic Mist base

Aquamarine: Let the mermaid vibes flood over you with this unreal blue. It is one of our most pigmented blues with aquamarine/teal undertones. It'll turn out most vividly on pre-lightened hair, but will still work to give a deep teal tint to darker shades of unbleached hair.

Image Credit: cozywithsam

#AFProTip: To cover a more brassy-toned blonde, try mixing Aquamarine with a little bit of Purple AF to get a perfect cobalt or a deep indigo!

Wrath: This bold classic never goes out of style! Not even after 10 years 😉. Wrath is a deep red with berry undertones which can become more pink as it fades. It shows up well on brassy tones and gives dark, dimensional tints to darker hair. This shade turns out best on hair pre-lightened to a level 7.

Image Credit: teevolatile

#AFProTip: Try mixing Wrath with a drop of Transylvania to create a deep crimson red!

Arctic Mist Diluter: Want the perfect pastel? Arctic Mist diluter is the ideal base for mixing up a custom color or pastel using any other AF shade. Start with Arctic Mist, then add your next shade in (little by little) until you get that perfect hue. Want to learn more about achieving the perfect pastel hue? We got you! Head to our blog to Read about Pastel Hair Levels! 👈

Image Credit: marmar

* Note: Arctic Mist is not a dye, toner, or lightening product. This diluter will have no effect on the hair if applied by itself - it’s meant to be mixed with other colors to create custom shades 🧪 ✨

Virgin Pink: Ready to bring those tropical vibes everywhere you go with Virgin Pink? This vibrant hot pink will give a deep magenta tint to light brown hair, and will turn out most vibrantly on pre lightened hair - no need to fear brassy tones with this shade. 

Image Credit: derekkildall

☝️ #AFProTip: Want a lighter pastel pink hue? Start off with an Arctic Mist Diluter base, add drops of Virgin Pink until you've mixed the hue you want! 

✌️ #AFProTip: Try mixing with some Wrath for a deeper pink! Want all the pink mixes? Read our Pink Mixology Blog! (pink emojis)

Violet Dream: Ready to stop and smell the violets? Violet Dream will give you a hint of spring in any season! This floral purple color does have some strong magenta undertones and will generally fade into a pink shade. As a highly pigmented color, Violet Dream will give a deep warm tint to darker shades of hair, and will cover up brassy tones without any issues. It will turn out best on hair that is around a level 7 or lighter!

Image Credit: dedearartistry

Want to read more about Violet Dream? 💜 Check out the color spotlight on Violet Dream HERE.

#AFProTip: Try diluting this shade with Arctic Mist to get a gorgeous pastel pink/lavender!

Poseidon: Make some serious waves with this mythical shade. She may be the last but she is far from the least. Poseidon is a vibrant, medium true blue. For the most vivid results, this oceanic color should be applied to hair that has been pre-lightened to a cool-toned level 8 or lighter.

Image Credit: _.lilalou._

#AFProTip: Add a dash of Purple AF to fight those unwanted brassy tones.

We thank you all from the bottom of our hearts for your love and support of our brand for 10 amazing and colorful years. We can’t wait to celebrate and see where another 10 years of color takes us because this is only the beginning. So stay tuned Fox Fam 📺  We have some VERY exciting announcements to come 👀

What is your favorite iconic OG shade? Let us know in the comments! And as always, if you have questions on how best to use any of our products, feel free to reach out to us at support@arcticfoxusa.com. Stay colorful! 🎨

You know grunge is back in a big way for spring 2023 when supermodel Kate Moss rocks tattered jeans, a plain T, and an oversized plaid shirt on the catwalk. 

With the fashion industry currently focused on thrifting and sustainability, dealing with a seemingly never ending pandemic, the current polarized political climate, and Pluto entering Aquarius for the first time since 1777 (if you are into astrology, this is a period of chaotic energy and big change!), it makes perfect sense why grunge would also be making a resurgence. 

Grunge was originally a social statement fueled by a new style of music, and when it was reflected in clothing bent all of the rules that were deemed acceptable in society. Men were dying their hair pink and growing it long, wearing make up, and breaking the rules of masculinity, while women opted for short or messy hair, and played into oversize clothes for a more androgynous look. 

It was a time to break the rules, and now it’s time to break them again. Whether it is a Seattle- style thrifted oversized plaid, or a more modern take on the grunge aesthetic - just a little less polished and a little more clash - the natural evolution of fashion this spring is to lean into the mess. 

The overall message we will be seeing right now is: Do whatever the F*ck you want!

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